Why I Do What I Do… 

Cruising down quiet streets on my bike, heading to Mills Creek with my best friend on a hot summer day hoping to catch enough brook trout to make the willow stick hanging on my handlebar bend in the middle – I don’t think life could have been any better at eight years old.  This memory of mine is what inspires me to do what I love most…sport fishing.  Some would say I’m addicted to fishing, others would say I’m obsessed…whatever it is doesn’t matter, because for me when the fish are biting life still doesn’t get any better. 

Besides the many pleasurable hours fishing with family and friends I’ve also engaged in many activities that have improved my knowledge of angling in the Okanagan Valley and beyond.

Being a field staff member for Shimano, Lyman Lures, Scotty, and Gibbs/Nortac has really helped me hone my skills further by fishing and talking with other field staff members and sharing our experiences. Always in pursuit of catching the ‘Big One’I’ve fished the West Coast of Vancouver Island for Halibut and Salmon, to the rivers of the Fraser Valley for Sturgeon and Steelhead, to the many lakes of British Columbia for Rainbows and Lake Trout. I’ve written numerous articles for Anglers Atlas and had the pleasure of landing a 16 lb. Rainbow Trout in my home town of Kelowna, bringing home the first place trophy in their annual Frostbite Fishing Derby.

Beyond fishing, I do have other interests which include hunting big game, camping, and spending time with my wife and two boys cheering on our favorite football teams. But even though I enjoy these things, fishing is still my passion. And now, something that started as just a fun activity in my childhood has evolved into a REEL Outdoor Experience, an adventure that will help create memories in a place where time slows down. 

So come join me…